"CCgroup are the thinking brand's PR agency."
A blockchain PR strategy needs to do more than simply build awareness – it’s about cutting through a crowded and hype-driven market with bold campaigns that differentiate our clients.
Home » Blockchain PR
The blockchain market is riddled with dichotomies. In fintech, blockchain is portrayed in equal measure as the most promising part of the fintech and cryptocurrency movement and as the most illegitimate. In industries such as IoT, cloud computing and immersive tech, blockchain is heralded as a saviour, providing a much-needed solution to security and data challenges
At CCgroup, we believe blockchain companies can be an overwhelming force for good, and we’re passionate about working with transformative innovators – those who are creating and pioneering – an era of transparency, efficiency and trust.
A blockchain PR strategy needs to do more than simply build awareness – it’s about cutting through a crowded and hype-driven market with bold campaigns that differentiate our clients, shine a light on the problems they solve for their customers, and showcase the real-world impact of their technologies.
Reflecting the unique and fast-changing makeup of the blockchain media landscape, our campaigns drive and inspire action through an array of traditional approaches like media relations and thought leadership, and emerging disciplines like influencer marketing and social selling.
Born from our heritage across fintech, enterprise technology and deep tech, our dedicated blockchain PR practice delivers compelling integrated marketing communications focused on influencing and engaging developers, exchanges, regulatory bodies, enterprises, operators, governments, content creators and traditional financial institutions.
CCgroup has strong track-record of establishing credibility, building profile and boosting company value for bold and ambitious blockchain firms. In the last year alone, we’ve helped a digital identity provider generate 75 crypto exchange MQLs, launched an ICO for a hedge fund looking to tokenise blockchain stocks, delivered 108+ pieces of coverage in a single quarter for the first crypto-friendly payments company, and raised awareness for blockchain based copyright enforcement company.
Unaware, unprepared and paralysed: Retailer readiness for PSD2
PSD2 is one of the most controversial and talked about pieces of legislation in the history of payments and banking....
Establishing credibility in the crypto space
CCgroup developed an ambitious PR programme that enhanced the credibility of Mistertango in the often shady crypto market to drive...
How to influence fintech buyers
We interviewed senior decision makers responsible for large global financial institutions regarding what influences their selection of technology vendor at...
Setting the benchmark for mobile payments
Mobile payments and loyalty start-up MyCheck helps restaurants to be more efficient, better engage with their customers and increase revenues....
How to Influence FinTech Buyers in Capital Markets
Capital markets firms present a sizeable opportunity for tech vendors, but how these buyers select technology partners, and how this...
Download our latest report now to discover the best ways to influence security purchasing decisions.