"CCgroup are the thinking brand's PR agency."
CCgroup is an international B2B tech PR and marketing consultancy, with specialist knowledge of four key tech markets: Mobile & Telecoms, Enterprise Tech, Fintech and MediaTech.
London is the world’s largest PR centre and the European centre of influence for technology markets, the perfect location to lead international technology PR, marketing and AR programmes. Major global tech companies, innovative start-ups, critical media and analysts are all based in London, and the networking opportunities mean we’re always ahead of market trends.
From our London base, CCgroup has driven successful market entry campaigns, lead generation activity and exit programmes for tech companies from around the world for more than thirty years..
We partnered with Sapio Research to ask senior purchasing decision makers from over 30 tier one and tier two retailers what marketing channels and content types have the most impact during the technology buying process.
This paper discusses the shift toward video and TV shows being distributed and accessed via the internet, what threat this poses to traditional broadcasters and what they need to do to remain competitive in the media market.
The aim of the study was to identify how the modern technology procurement process works, who is involved and how suppliers are identified.
Vendors are finding engaging with telcos increasingly difficult. This study uncovers a complex purchasing process; and an increase in the levels of demands, being imposed on vendors to support telcos with digital transformation.
This unique study of 30+ major tier one and tier two UK retailers, provides new insight into the opportunities and threats of PSD2 for retail technology providers, and how they can capitalise.
This survey of broadcasters globally, conducted by CCgroup and TVBEurope investigates the anticipated dominance of IP, areas for investment in technology to assist the transition and how vendors can capitalise.
This report is essential reading for anyone involved in marketing or sales for technology companies in the capital markets. It delivers practical advice based on unique research conducted by CCgroup in conjunction with Contentive, into the technology buying process and how to influence it.
We know how to make PR work for you in the markets that matter most to your business. We work with our clients to identify their business and commercial goals, and then help to achieve those goals with intelligent, content-driven PR, marketing and tailored Analyst Relations expertise for the right audiences.
#technews Humans can’t escape accountability for decisions made by artificial intelligence https://t.co/BXZT2QIzzv by @TelegraphNews @ccgroup 02hours ago