About us

London is the world’s largest PR centre and the European centre of influence for technology markets, the perfect location to lead international technology PR, marketing and AR programmes. Major global tech companies, innovative start-ups, critical media and analysts are all based in London, and the networking opportunities mean we’re always ahead of market trends.

From our London base, CCgroup has driven successful market entry campaigns, lead generation activity and exit programmes for tech companies from around the world for more than thirty years..

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INSIGHTS

How to influence retail technology buyers?

How to influence retail technology buyers?

We partnered with Sapio Research to ask senior purchasing decision makers from over 30 tier one and tier two retailers what marketing channels and content types have the most impact during the technology buying process.

How telcos and OTTs are disrupting the traditional broadcast industry

How telcos and OTTs are disrupting the traditional broadcast industry

This paper discusses the shift toward video and TV shows being distributed and accessed via the internet, what threat this poses to traditional broadcasters and what they need to do to remain competitive in the media market.

How do enterprises buy technology?

How do enterprises buy technology?

The aim of the study was to identify how the modern technology procurement process works, who is involved and how suppliers are identified.

Telecoms Catalyst - Selling to Telcos in the Age of Digital Transformation

Telecoms Catalyst - Selling to Telcos in the Age of Digital Transformation

Vendors are finding engaging with telcos increasingly difficult. This study uncovers a complex purchasing process; and an increase in the levels of demands, being imposed on vendors to support telcos with digital transformation.

FinTech Catalyst - Unaware, unprepared and paralysed: Retailer readiness for PSD2

FinTech Catalyst - Unaware, unprepared and paralysed: Retailer readiness for PSD2

This unique study of 30+ major tier one and tier two UK retailers, provides new insight into the opportunities and threats of PSD2 for retail technology providers, and how they can capitalise.

How vendors can benefit from the impact of IP on the broadcast industry

How vendors can benefit from the impact of IP on the broadcast industry

This survey of broadcasters globally, conducted by CCgroup and TVBEurope investigates the anticipated dominance of IP, areas for investment in technology to assist the transition and how vendors can capitalise.

How to influence FinTech buyers in Capital Markets

How to influence FinTech buyers in Capital Markets

This report is essential reading for anyone involved in marketing or sales for technology companies in the capital markets. It delivers practical advice based on unique research conducted by CCgroup in conjunction with Contentive, into the technology buying process and how to influence it.

Services

We know how to make PR work for you in the markets that matter most to your business. We work with our clients to identify their business and commercial goals, and then help to achieve those goals with intelligent, content-driven PR, marketing and tailored Analyst Relations expertise for the right audiences.

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Establishing credibility in the crypto space

Showcasing thought leadership and driving industry relationships

Using audience insights to build a brand and generate leads

Maximising NAB PR for MediaTech companies

PR-led content marketing for lead generation

Proving the link between PR and sales: Lead generation for eBuilder

Award winning content & PR campaign: 'Exposing the Privacy Predicament' for Syniverse

A new era of positivity for Azzuri Communications

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