The success of any B2B PR campaign relies upon the insight & intelligence on which it is based. Take a look at our Catalyst Audience Insight reports, industry thoughts and practical examples below...


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30 September 2014
Analysis, insight & advice on how to run B2B PR campaigns for best SEO effect
01 June 2014
The role of PR in tech exits
01 June 2014
How to Influence FinTech Buyers - download our latest FinTech PR whitepaper
30 October 2014
Over the last year or two, we have increasingly seen tech companies wanting to integrate SEO into their PR – so much so that it is now almost a ...
27 October 2014
I’m not particularly intelligent. MENSA needn’t hold me a spot and I’m unlikely to take to Mastermind’s black chair any time s...
27 October 2014
I’ve spent such a long time promoting other peoples’ virtues, I’m not sure I really know how to do this. Maybe I should hire a consu...
24 October 2014
I’m off to Money2020 in a week or so and I’m very excited. It is shaping up to be the go-to event for anyone interested in the future of m...
08 October 2014
Comarch’s financial services division was famous across Europe and beyond, but relatively unknown in the UK.  CCgroup was tasked with raisi...
14 September 2014
Blanket media coverage, MWC speaking slot, sales leads and award wins - all from a single piece of content.  
31 July 2014
Mobile World Congress has built a global reputation as the premier industry event of the year. The entire industry therefore competes on an annual bas...
29 July 2014
CCgroup helped Arieso (later acquired by JDSU) define a new market for network operators, and drove interest and leads as a result

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31 October 2014
As November approaches, data science company Feedzai is warning that the month is the fraudsters' favourite, when both card-present and card-not-present crime spike.
Via Finextra
31 October 2014
Browsing speeds on some 4G handsets in some UK cities are set to accelerate as two UK operators switch on an improved version of the mobile technology.
Via BBC News
31 October 2014
Theoretical peak speeds of 300 Mbps available at no extra cost to subscribers in central London as U.K. operator's 4G customer base tops 6 million.
31 October 2014
NAKA Mobile, a telecoms and technology specialist based in Switzerland, has claimed the industry’s first virtualized evolved packet core (vEPC). Utilising Cisco’s NFV services, NAKA claims it will transform its network architecture, expand beyond Switzerland, and provide its mobile Internet services to customers across the world.
30 October 2014
EE joins Vodafone with mobile data speeds five times faster than average UK broadband in London, with Birmingham, Manchester and Liverpool added in 2015.