INSIGHTS

The success of any B2B PR campaign relies upon the insight & intelligence on which it is based. Take a look at our Catalyst Audience Insight reports, industry thoughts and practical examples below...

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30 September 2014
Analysis, insight & advice on how to run B2B PR campaigns for best SEO effect
01 June 2014
The role of PR in tech exits
01 June 2014
How to Influence FinTech Buyers - download our latest FinTech PR whitepaper
16 October 2014
In the wake of The Guardian's article by Jane Martinson on whether Twitter can make money out of breaking news, we were asked by Sam Hall at Orac...
09 October 2014
V3 and Intel recently launched a Definitive Guide to Big Data and in it showcased the uses, potential and challenges that still exist in and around th...
02 October 2014
Last week I was very fortunate to attend the “Longitude: back and forth across the years” event, featuring Lord Rees, Astronomer Royal, an...
30 September 2014
Today saw the launch of the eagerly awaited Power 100 – the list of the most influential executives within the telecoms industry. This year, the...
08 October 2014
Comarch’s financial services division was famous across Europe and beyond, but relatively unknown in the UK.  CCgroup was tasked with raisi...
14 September 2014
Blanket media coverage, MWC speaking slot, sales leads and award wins - all from a single piece of content.  
31 July 2014
Mobile World Congress has built a global reputation as the premier industry event of the year. The entire industry therefore competes on an annual bas...
29 July 2014
CCgroup helped Arieso (later acquired by JDSU) define a new market for network operators, and drove interest and leads as a result

Concise Comments

Our daily feed of the top stories in B2B tech. Contact us to have these emailed you daily.

17 October 2014
The total number of ads, or paid clicks, expanded by 17 percent in the third quarter. That was down from the 25 percent growth rate that Google delivered in the second quarter.
Via Reuters
17 October 2014
Apple Pay will launch in the US on Monday, enabling Americans to use their iPhones to make payments at the likes of Target, Uber, Groupon, and Starbucks.
Via Finextra
17 October 2014
Samsung Electronics claims to have set the industry’s first milestone in 5G development by announcing successfully achieved transmission speeds of 940MB per second in a stationary environment.
17 October 2014
Amobee, a division of SingTel's Digital L!fe Group, unveiled its Amobee for Twitter digital advertisement solution as part of its new status as a Twitter Marketing Platform Partner.
17 October 2014
The facilities include an executive briefing centre and an innovative design centred on collaborative development, featuring team room workspaces and a large area for hosting developer and start-up events.
Via Cloud Pro