INSIGHTS

The success of any B2B PR campaign relies upon the insight & intelligence on which it is based. Take a look at our Catalyst Audience Insight reports, industry thoughts and practical examples below...

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01 June 2014
The role of PR in tech exits
01 June 2014
How to Influence FinTech Buyers - download our latest FinTech PR whitepaper
01 August 2013
Our definitive guide to making the most of MWC's marketing opportunities
21 August 2014
It’s fair to say that, in the past, I’ve been a little but grumpy about the PR industry’s professional bodies. We’d been membe...
15 August 2014
A year ago, I wrote a blog post called ‘Tech City or FinTech City?’ which argued that the government’s Tech City initiative should f...
14 August 2014
While we don’t wish to draw a gloomy cloud over an otherwise glorious summer, we’re afraid attentions must be drawn from sandy beaches and...
07 August 2014
For a number of reasons, the "new" phenomenon of Fog Computing has popped up in conversation a few times over here in the last fortnight or so. Never...
31 July 2014
Mobile World Congress has built a global reputation as the premier industry event of the year. The entire industry therefore competes on an annual bas...
29 July 2014
CCgroup helped Arieso (later acquired by JDSU) define a new market for network operators, and drove interest and leads as a result
25 July 2014
Industry analysts play a vital role in validating technologies and advising end users on purchasing decisions - but what if the technology is so innov...
01 July 2014
Promoting IT companies invariably means cutting through the jargon and deiphering the technology. For Arieso, we drilled down past the science to tell...

Concise Comments

Our daily feed of the top stories in B2B tech. Contact us to have these emailed you daily.

03 September 2014
UK academics have developed prototype software to enable sensitive data to be shared between financial institutions.
Via FSTech
02 September 2014
The 700MHz band (694-790 MHz), which is currently used by terrestrial broadcasting networks and wireless microphones, should be dedicated to wireless broadband across Europe by 2020.
02 September 2014
Car pick-up service Uber has been banned across Germany. A court in Frankfurt ruled that the firm lacked the necessary legal permits to operate under German law.
Via BBC News
02 September 2014
EU antitrust regulators are asking Facebook's rivals and telecoms operators whether the world No. 1 online social network's proposed $19 billion bid for mobile messaging startup WhatsApp will lead to price hikes and curb innovation.
Via Reuters
02 September 2014
There’s a lot of excitement around children and computer programming – coding – here in the UK at the moment. This week is back-to-school week, and from this term, coding is on the national curriculum for children as young as five.