INSIGHTS

The success of any B2B PR campaign relies upon the insight & intelligence on which it is based. Take a look at our Catalyst Audience Insight reports, industry thoughts and practical examples below...

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30 September 2014
Analysis, insight & advice on how to run B2B PR campaigns for best SEO effect
01 June 2014
The role of PR in tech exits
01 June 2014
How to Influence FinTech Buyers - download our latest FinTech PR whitepaper
20 October 2014
It’s no secret that I’m a proud Bournemouth University grad. The BAPR course gave me an unfair advantage in my tech PR career, providing m...
20 October 2014
I spent last Wednesday talking about regulation. And I enjoyed it. I was at the first in a series of industry roundtables that we are hosting with ...
16 October 2014
In the wake of The Guardian's article by Jane Martinson on whether Twitter can make money out of breaking news, we were asked by Sam Hall at Orac...
09 October 2014
V3 and Intel recently launched a Definitive Guide to Big Data and in it showcased the uses, potential and challenges that still exist in and around th...
08 October 2014
Comarch’s financial services division was famous across Europe and beyond, but relatively unknown in the UK.  CCgroup was tasked with raisi...
14 September 2014
Blanket media coverage, MWC speaking slot, sales leads and award wins - all from a single piece of content.  
31 July 2014
Mobile World Congress has built a global reputation as the premier industry event of the year. The entire industry therefore competes on an annual bas...
29 July 2014
CCgroup helped Arieso (later acquired by JDSU) define a new market for network operators, and drove interest and leads as a result

Concise Comments

Our daily feed of the top stories in B2B tech. Contact us to have these emailed you daily.

23 October 2014
Norway is Europe's sole representative in top 10 global markets ranked by take-up of fixed, mobile Internet services.
23 October 2014
According to a report published by Juniper Research operators are set to lose $14 billion worth of voice and messaging traffic to OTTs such as WhatsApp, Facebook and Skype in 2014 alone. The report claimed operators in many markets, including the UK, Italy and Spain, have seen 60% decrease in mobile voice revenues in five years.
23 October 2014
As the ECB gears up to release the results of the latest round of stress testing, many banks find themselves way off the pace, according to a new survey by SAS and Longitude Research.
Via FStech
23 October 2014
Passpoint 2.0 will grow during the next 12 months as operators move from trialling the technology to deployments and more roaming agreements are signed, the head of the Wi-Fi Alliance has claimed.
23 October 2014
EE saw the number of its LTE subscribers increase by 1.4 million to 5.6 million in the third quarter of 2014, although it reported flat operating revenue of £1.5 billion (€1.9 billion/$2.4 billion). Including the impact of regulatory cuts, operating revenue was 1.2 per cent lower.