"CCgroup are the thinking brand's PR agency."
CCgroup has a deep heritage in delivering compelling FinTech PR campaigns for its clients, helping clients achieve success in an ever-evolving landscape.
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From launching Chip&PIN in the UK and coining new industry terms in capital markets, to promoting the world’s largest mobile financial services roll-out to date and driving interest in ICOs, CCgroup has a deep heritage in delivering compelling Fintech PR campaigns for its clients. Driven by changing consumer behaviour, emerging technologies and a raft of new regulation, services and structures are being rewritten in every corner of the industry, enabled by a huge investment in technology. Whether it is capital markets, business and retail banking or payments, we help our clients achieve commercial success in this constantly evolving landscape.
We combine deep industry expertise (through our audience insight report programme) and outstanding strategic thinking with intelligent tactical implementation to raise awareness, enhance reputations and ultimately, drive sales. By marrying established PR practices such as media relations, thought leadership and content marketing with emerging disciplines including influencer marketing, owned media platforms and paid media, we ensure the right capabilities are in place to meet and exceed communications objectives.
Every business is different and so is every engagement. There is no one size fits all. What success looks like is dependent on the ambitions and objectives of our clients. We’re passionate about measuring the results of our campaigns so that we truly understand the impact on the market and on our clients’ business. That way we can constantly raise the bar and ensure we deliver the best possible results.
Unaware, unprepared and paralysed: Retailer readiness for PSD2
PSD2 is one of the most controversial and talked about pieces of legislation in the history of payments and banking....
Driving sales leads from a blockchain product launch for Qadre
Days before the UK’s COVID-19 lockdown, Qadre, the company behind the first UK government-approved blockchain, appointed CCgroup to launch its...
How to influence fintech buyers
We interviewed senior decision makers responsible for large global financial institutions regarding what influences their selection of technology vendor at...
Setting the benchmark for mobile payments
Mobile payments and loyalty start-up MyCheck helps restaurants to be more efficient, better engage with their customers and increase revenues....
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