IT PR

Expertise

CCgroup’s team has been running and executing IT PR & Marketing campaigns for more than seven years. We understand the different nuances of the business / enterprise audiences and have a highly envied breadth of experience. Whichever business department or decision maker(s) the campaign needs to target, we’ve got it covered – CXOs, heads of IT or departmental heads from within any industry.

 

Capabilities

We build stand-out messaging and arguments for our clients, tightly focused on their target audience and their own business goals. We then use our lengthy experience and data-driven insight (see our latest research paper to the right) to develop interesting, insightful and multi-channel content that leads to a strong thought leadership position.

 

Results

We are not just about press coverage. Media engagements are supplemented with analyst relations, lead generation programmes, digital content, social media management or influencer targeting. What the programme actually looks like depends on one sole factor: your business objectives.

 

To hear more about CCgroup and the results we achieve for our Business Technology clients, please contact our Head of Business Technology, Will

Business Technology Highlights


Testimonials

Not only has CCgroup’s strategy helped us develop our sales pipeline, it has helped build the value of Fundamo and attract the interest of international investors — Aletha Ling, COO, Fundamo

The results delivered by CCgroup have been impressive, not just in terms of the coverage generated, but more crucially, the clear sales leads that have resulted to date — Susan Brady, Director, Marketing and Communications, AIRCOM International

The CCgroup team has an exceptional depth and breadth of industry knowledge, helping position us effectively, ensuring our message is received and understood — Michelle Sklar, VP Industry Relations, Poynt

A single ‘peak’ during CCgroup’s 2011 global campaign generated 30 sales leads and directly impacted our bottom line. This is an outstanding achievement in B2B marketing — Sonny Waheed, Senior Manager, Communications, EMEA, Tellabs

CCgroup’s insight into existing industry issues and knowledge of the media agenda ensured we delivered the right story at the right time — Tim Deluca-Smith, VP Marketing, WDS