The success of any B2B PR campaign relies upon the insight & intelligence on which it is based. Take a look at our Catalyst Audience Insight reports, industry thoughts and practical examples below...


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30 September 2014
Analysis, insight & advice on how to run B2B PR campaigns for best SEO effect
01 June 2014
The role of PR in tech exits
01 June 2014
How to Influence FinTech Buyers - download our latest FinTech PR whitepaper
24 October 2014
I’m off to Money2020 in a week or so and I’m very excited. It is shaping up to be the go-to event for anyone interested in the future of m...
20 October 2014
It’s no secret that I’m a proud Bournemouth University grad. The BAPR course gave me an unfair advantage in my tech PR career, providing m...
20 October 2014
I spent last Wednesday talking about regulation. And I enjoyed it. I was at the first in a series of industry roundtables that we are hosting with ...
16 October 2014
In the wake of The Guardian's article by Jane Martinson on whether Twitter can make money out of breaking news, we were asked by Sam Hall at Orac...
08 October 2014
Comarch’s financial services division was famous across Europe and beyond, but relatively unknown in the UK.  CCgroup was tasked with raisi...
14 September 2014
Blanket media coverage, MWC speaking slot, sales leads and award wins - all from a single piece of content.  
31 July 2014
Mobile World Congress has built a global reputation as the premier industry event of the year. The entire industry therefore competes on an annual bas...
29 July 2014
CCgroup helped Arieso (later acquired by JDSU) define a new market for network operators, and drove interest and leads as a result

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24 October 2014
Asia experienced the strongest growth in mobile payments this year to equal the proportion seen in North America, new figures have shown.
Via FStech
24 October 2014
New video and voice products and an increase in personal data plans will cause the LTE diameter signalling market to grow from 12 million messages per second(MPS) last year to 216 million MPS in 2018.
24 October 2014
The Banking Industry Architecture Network (Bian) called on the industry to move beyond technical discussions and consider which of their core systems banks can move to cloud platforms and share.
24 October 2014
If you’re finding that your home Wi-Fi signal has been a bit slow recently, don’t blame the networks – it could well be your neighbours stealing your internet.
24 October 2014
A social network promising never to sell user data or incorporate advertising has secured multi-million dollar backing.
Via BBC News