INSIGHTS

The success of any B2B PR campaign relies upon the insight & intelligence on which it is based. Take a look at our Catalyst Audience Insight reports, industry thoughts and practical examples below...

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30 September 2014
Analysis, insight & advice on how to run B2B PR campaigns for best SEO effect
01 June 2014
The role of PR in tech exits
01 June 2014
How to Influence FinTech Buyers - download our latest FinTech PR whitepaper
20 October 2014
It’s no secret that I’m a proud Bournemouth University grad. The BAPR course gave me an unfair advantage in my tech PR career, providing m...
20 October 2014
I spent last Wednesday talking about regulation. And I enjoyed it. I was at the first in a series of industry roundtables that we are hosting with ...
16 October 2014
In the wake of The Guardian's article by Jane Martinson on whether Twitter can make money out of breaking news, we were asked by Sam Hall at Orac...
09 October 2014
V3 and Intel recently launched a Definitive Guide to Big Data and in it showcased the uses, potential and challenges that still exist in and around th...
08 October 2014
Comarch’s financial services division was famous across Europe and beyond, but relatively unknown in the UK.  CCgroup was tasked with raisi...
14 September 2014
Blanket media coverage, MWC speaking slot, sales leads and award wins - all from a single piece of content.  
31 July 2014
Mobile World Congress has built a global reputation as the premier industry event of the year. The entire industry therefore competes on an annual bas...
29 July 2014
CCgroup helped Arieso (later acquired by JDSU) define a new market for network operators, and drove interest and leads as a result

Concise Comments

Our daily feed of the top stories in B2B tech. Contact us to have these emailed you daily.

21 October 2014
The Bank of England was forced to suspend the UK's real-time gross settlement system Chaps for several hours on Monday while it investigated an unspecified technical glitch.
Via Finextra
21 October 2014
According to a report, Microsoft is about to launch a smartwatch that will work on multiple mobile platforms and among other features track wearer’s heart rate.
21 October 2014
The government is seeking suppliers for a £2bn procurement framework that will replace Whitehall’s telecommunications requirements, including the Public Services Network (PSN).
21 October 2014
The volume of card payments grew significantly across Europe between 2010 and 2012 as consumers increasingly moved from using cash to cards for transactions.
Via FStech
21 October 2014
A plan to raise cash to make a router that hides what people do online has been suspended after questions were raised about the project.
Via BBC News