Insights
CCgroup’s knowledge and understanding of the telecoms, mobile, consumer technology and consumer lifestyle markets is unrivalled in the world of PR and integrated communications.
We’ve worked in these markets for more than 20 years. Our expertise in both B2B and B2C enables us to bring a unique perspective to our strategic thinking and to your communications challenges.
It’s imperative to stay on top of developments in this space and we’d like to share with you some of the insights we have. Our daily news flash, Concise Comments, is updated with the most relevant stories of the day
Intel to acquire Infineon's wireless division
Intel will acquire Infineon Technologies' wireless division for US$1.4 billion, the company said Monday. The acquisition of Infineon's wireless division could help Intel grow faster in the high-volume smartphone market, where the company has minimal presence.
Via BusinessWeek
Google adds Priority Inbox to combat information overload
Google has launched a ‘Priority Inbox’ interface for all Gmail account holders, designed to flag the most important messages and allow users to deal with emails more efficiently. The interface breaks the inbox into three sections – ‘important’, ‘starred’ and ‘everything else’.
Via V3.co.uk
Social media impact on 2010 election was limited, report says
The Leaders' TV debates changed the voting intentions of more than a million people during the 2010 election campaign, a new survey suggests. The report by consultancy firm Deloitte also confirms previous indications that social media had a limited impact on the overall outcome, despite the campaign being hyped as “the digital election”.
Via The Telegraph
iPod hits a sour note as apps take over
Seasoned Apple watchers know that this is the time of year when the iPod gets a refresh, yet there's a shadow over the digital music player that turned Apple from an also-ran computer company into a force in the technology world. The latest sales figures for the quarter to June showed 9m sold – the lowest quarterly number since 2006. In short, the iPod, launched in October 2001, looks to be in terminal decline.
Via The Guardian
Britain's 'seven social tribes' mapped
A team of cartographers have created a visualisation of Britain which makes the traditional map of the British Isles look outdated by comparison. The mosaic-like map beautifully visualises the "Seven Social Tribes of Britain", combining postcode information with demographic data from the Government.
Via The Telegraph
Google uses Arcade Fire tie-up to showcase HTML5
Google has announced a musical project with band Arcade Fire and music video director Chris Milk called 'The Wilderness Downtown' which is aimed to show the power of HTML5.
Via Techradar