B2B PR has been our core competency for almost 20 years. It’s what we do, what we’re good at and what we enjoy. We have worked with numerous B2B Technology companies in the UK and beyond, ranging from start-ups to FTSE-listed, blue-chip organisations, and across industries spanning Mobile / Telecoms, Financial Services Technology, Clean Technology and of courseBusiness Technology – and plenty more besides.
The best PR-driven B2B marketing campaigns rely on two core foundations – excellent, valuable content and great media relationships. So by leaning on our multi-sector B2B tech experience, excellent content team and our stand-out media contacts, we can offer your audience insightful commentary and remarkable news.
But we don’t just “stop at the water’s edge” when it comes to our B2B PR campaigns – media coverage cannot be the “be all and end all”. Instead, we put in place solid mechanisms to create specifically tailored content with which we can target multiple channels – social media, SEO, digital PR and even email marketing.
Why is this distinction important? Because we insist that our B2B PR campaigns do not just deliver heightened profile in the media, but are also quantifiably commercially valuable to our clients. It’s our mantra.