B2B PR

Expertise

B2B PR has been our core competency for almost 20 years. It’s what we do, what we’re good at and what we enjoy. We have worked with numerous B2B Technology companies in the UK and beyond, ranging from start-ups to FTSE-listed, blue-chip organisations, and across industries spanning Mobile / TelecomsFinancial Services Technology, Clean Technology and of course Business Technology – and plenty more besides.

 

Capability

The best PR-driven B2B marketing campaigns rely on two core foundations – excellent, valuable content and great media relationships. So by leaning on our multi-sector B2B tech experienceexcellent content team and our stand-out media contacts, we can offer your audience insightful commentary and remarkable news.

But we don’t just “stop at the water’s edge” when it comes to our B2B PR  campaigns – media coverage cannot be the “be all and end all”. Instead, we put in place solid mechanisms to create specifically tailored content with which we can target multiple channels – social media, SEO, digital PR and even email marketing.

 

Results

Why is this distinction important? Because we insist that our B2B PR campaigns do not just deliver heightened profile in the media, but are also quantifiably commercially valuable to our clients. It’s our mantra.

Click here to see how we put client success at the top of the PR agenda, or here to read what our clients think about us.

Testimonials

Not only has CCgroup’s strategy helped us develop our sales pipeline, it has helped build the value of Fundamo and attract the interest of international investors — Aletha Ling, COO, Fundamo

The results delivered by CCgroup have been impressive, not just in terms of the coverage generated, but more crucially, the clear sales leads that have resulted to date — Susan Brady, Director, Marketing and Communications, AIRCOM International

The CCgroup team has an exceptional depth and breadth of industry knowledge, helping position us effectively, ensuring our message is received and understood — Michelle Sklar, VP Industry Relations, Poynt

A single ‘peak’ during CCgroup’s 2011 global campaign generated 30 sales leads and directly impacted our bottom line. This is an outstanding achievement in B2B marketing — Sonny Waheed, Senior Manager, Communications, EMEA, Tellabs

CCgroup’s insight into existing industry issues and knowledge of the media agenda ensured we delivered the right story at the right time — Tim Deluca-Smith, VP Marketing, WDS